Brand identity design that looks established.
A logo is one decision. An identity is hundreds: type, colour, graphic language, voice, and the rules that keep them together. We design the whole system, ready for your team, your suppliers and the AI tools you prompt.
When you need it
When you need to look the part, fast.
You’re launching soon.
Investors, partners and first customers judge you before they read a word.
Your look was a placeholder.
The logo was made in a weekend, and it no longer matches the company you’ve built.
Every touchpoint looks different.
Slides, social and packaging drift, because there were never any rules.
Your team makes visuals with AI.
Without a system to follow, every prompt comes back looking like somebody else.
What you get.
Logo suite
A primary mark and the versions it needs to work everywhere, from a browser tab to the side of a building.
Type and colour
Typefaces and a palette chosen for your brand and your media, with exact values for screen and print.
Graphic language
Patterns, shapes, imagery and motion that make the brand recognisable even without the logo.
Guidelines and kit
Rules written plainly, with the files your team needs, including rules ready to paste into an AI prompt.
How a project runs.
01 Brief
From your strategy, or one we write, we gather your branding, content and references.
What you get
- Written brief
- Audience and message
- What the identity has to do
02 Directions
A few distinct routes, each a different answer to the brief, so the choice is real.
What you get
- Concept drafts of each route
- The route you take forward
03 System
The chosen route in full: logo, type, colour and graphic language, tested in use.
What you get
- Logo suite
- Type and palette
- Graphic language
- Pre-final guidelines with mockups
04 Handover
Guidelines, templates and files non-designers and AI tools can follow after we leave.
What you get
- Brand guidelines
- Templates and asset kit
- Prompt-ready brand rules
Why BUNQ LABS
Why teams choose us.
First impressions are made before anyone reads a word. Strategy, identity, website and product come from one team, so the launch lands as one idea.
Recognised by the juries.
27 awards, among them a Kyoorius Design Award, a Government of Andhra Pradesh award for tourism collateral and three Sites of the Month.
Brands across industries.
Education, hospitality, healthcare finance, semiconductors, architecture and consumer robotics: identities for founders, studios and institutions alike.
Every touchpoint, one system.
Identities, packaging, signage, prospectuses, collateral and motion, drawn from one system so every piece reads as the same company.
You’re in good hands.
“If you want to build an immersive digital experience that matches the references you usually save for inspiration, speak to Sindhur and the team at BUNQ Labs.”
Atul Khola
Head of Experience, Zero University
“Bunq Labs exceeded our expectations with outstanding branding, a thoughtful redesign of the robot, and a stunning 3D website that captured our bot’s essence.”
Raghuvamsi Velagala
Co-founder, Eyecandy Robotics
“Bunq Labs offers a rare combination of high-end aesthetics and efficient project management, a pairing that is incredibly difficult to find.”
Don Philip Antony
Director, Elvessy
“We couldn’t be happier with the results and highly recommend them to anyone looking to elevate their visual identity.”
Ashish Ojha
Studio Director, Pi Visual
“Thoroughly impressed with not only the designs but the overall sense of responsibility, deadline commitment & the time spent on understanding my needs and bringing our brand’s vision to life.”
Shivansh Bhalla
CEO, Cosmo Health (Shark Tank S5)
The juries agree.
- Awwwards, 5 awards
- FWA, 3 awards
- Kyoorius Design Awards, 1 award
What you can count on.
- A written scope and quote before work starts.
- One team, from first idea to final files.
- Your feedback shapes every stage.
- Everything handed over, ready for your team.
FAQ
Brand identity, questions answered.
What’s the difference between a logo and a brand identity?
A logo is one mark. An identity is the system around it: type, colour, graphic language, imagery and voice, with the rules for using them together.
Do you write the brand guidelines too?
Yes. Every identity ends with guidelines and a kit of files, written so that non-designers and AI tools can follow them.
Can you work with our existing logo?
Often, yes. If the mark still works, we refine it and build the system around it. If it doesn’t, we’ll tell you why.
How much does a brand identity cost?
It depends on the number of decisions and applications. A wordmark and a short guide is a small job; an identity across packaging, signage, collateral and a website is a much larger one.
Can you build the website too?
Yes, and it works best that way. When brand and web are done by different teams, the website often ends up a weaker copy of the brand. As one team, we carry a single idea from the logo to the last interaction.
Who owns the work?
You do. Once the project is paid for, the design files and the code are yours.
How do we start?
Tell us about the project through the form, or write to projects@bunqlabs.com. The first call costs nothing. If we’re a good fit, you get a written scope and quote.